Sky Q
https://vimeo.com/164398439
Sky+ set the standard for TV for a long time. So how could we convince people they should upgrade to Sky Q, the next generation box?
Fluid Viewing. The way we watch TV has changed, and Sky Q is the only box that lets you watch anywhere, at any time, on any device. This huge launch campaign used liquid animation to show how your favourite shows can now follow you everywhere.
• 74% increase in leads
• 222% increase in website visits
• 95% increase in sales



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A fully integrated campaign that broke all the rules for Sky. Looking super slick whilst creating a modular approach that allowed customers to see what they get for their money. Crossing TV, Press, poster, online, social, digi outdoor, DM and even retail. Now into third season, we’re tweaking the visuals to fit the new offer and …