BeckyMcB

Creative leadership - London and beyond

Sky Q

 

Sky+ set the standard for TV for a long time. So how could we convince people they should upgrade to Sky Q, the next generation box?

Fluid Viewing. The way we watch TV has changed, and Sky Q is the only box that lets you watch anywhere, at any time, on any device. This huge launch campaign used liquid animation to show how your favourite shows can now follow you everywhere.

• 74% increase in leads
• 222% increase in website visits
• 95% increase in sales

Creative team: Ben & Rob

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