How we helped take a postman to superstar in four weeks

As a TikTok roster agency it means we have to spot and move pretty quickly. This one went stratospheric with a song you will not be able to get out of your head.
From monitoring daily signals, spotting the trends and supporting that growth with content across all social media channels, radio and TV enabled Nathan Evans to move from back bedroom to top of the charts.

Here’s how we did it – password BeckyMcB


VaynerMedia London TikTok team including Gate Lambert (Creative Director) Archie Challen and Rob De Souza (Creative team).

A synopsis board for the campaign
A synopsis board for the campaign